Business Sponsorship Opportunity
To make the 2022 Corby Pole Fair the best ever, we need your help!
We’re offering businesses the chance to connect with around 30,000 people, whilst demonstrating their commitment to the local community, through sponsorship packages at the Corby Pole Fair.
The Pole Fair is a major community celebration, which takes place in the Old Village area of Corby every 20 years. The next Corby Pole Fair will take place on Friday 3rd June 2022. This unique tradition comes around every 20 years, with the last Pole Fair last taking place in May 2002 on the Charter Field in Corby Old Village, attracting crowds of 30,000 to enjoy outdoor attractions, entertainment and of course, the reading of the Royal Charter at the three entrances to the village.
There are numerous traditions that take place at every fair, including a dawn parade with a reading of the town’s charter, floral gateways to the old village area of Corby, and a greasy pole competition. At the celebration of the Pole Fair in Corby every person entering the village has to pay a small toll or be carried over the stang to face the stocks. Previous fairs have also included markets, performances, historical re-enactments and a large fun fair.
We have ambitious plans to engage the whole town (& beyond!) in a full day of heritage, arts and community activities to make the fair a day for all to enjoy and remember for years to come. We envisage that at least 30,000 people will attend the event, with many ex-residents coming from afar to take part in the festivities. As such a unique event, we will also be working with both local and national press to promote the event and enhance the positive reputation of our area.
Our plans include:
- A free community breakfast for all after the morning charter reading
- Modern and traditional fun fair rides
- Performance stage featuring local schools, community performances and music acts
- Family area featuring storytelling, craft activities and a teddy bear’s picnic
- Historical re-enactments including a Medieval/Viking village and jousting arena
- Carnival parade led by larger-than-life figures from Corby’s history
- Performances by local folk music and dance performers
- Trail of exhibition boards across the Old Village bringing to life to areas rich history
- A spectacular evening finale
The fair is being organised by a steering group of local volunteers and cultural organisations. The management will be led by Made With Many, who have an excellent track record of delivering large-scale cultural events locally, including the series of Grow Festivals held in the town centre from 2018 to 2020.
We are currently busy applying for a range of grants to support the fair, but there are many traditional aspects of the fair that these funds won’t support. So we are looking for local businesses to give back to the local community and support these activities, through financial contributions, in-kind support, staff volunteering or all three!
Activities we are seeking sponsorship for include:
Charter Stage £5,000SOLD
- Viking Camp
£4,000now £3,000 Greasy Pole £2,750SOLD
- Big Breakfast
£3,000now £2,500 Teddy Bear’s Picnic £3,000SOLD Floral arches £1,000SOLD
There is also an exciting opportunity for a single headline sponsor, who will receive a bespoke package of publicity and acknowledgement.
To be acknowledged in the programme, sponsorship packages must be agreed and paid for by Friday 25th April 2022.
We already have local businesses committed to sponsor the main stage and floral arch, with several other discussions taking place.
Why support the Pole Fair?
- Align your brand this historic occasion
- Support Corby’s economic growth
- Contribute to and sustain the culture of the town
- Reach new customers
- Support the local communities well-being, happier communities mean healthier communities
- Inspire your workforce with new volunteering and other opportunities
- Create positive publicity and heighten the visibility of your business
All sponsors will receive:
- Acknowledgement on all Corby Pole Fair 2022 publicity materials with logo and/or ‘sponsored by …’
- Pre-agreed schedule of posts on social media
- Branding opportunities across sponsored area
- Credit in all press releases
- Opportunities for leaflet distribution at the event (dependent on level of sponsorship).
For further information, or to have a discussion about getting involved please contact the office on firstname.lastname@example.org / 01536 267895